these smaller sizes are being introduced at a time when the average U.S. woman weighs about 155 pounds at 5 feet 4 inches of heighth

Think of vanity sizing as self-delusion on a mass scale. Any woman over 40 knows something isn't right if she can wear a smaller size than she wore 20 years and 10 pounds ago. Yet we gratefully slip into a size 6 pair of Old Navy jeans even though we wouldn't be able to squeeze into our 1980 size 10 Calvin Kleins. It's faith-based sizing. Women want to believe they're a size 6 because the label says so even when the scale disagrees.

Miller's spokesperson, Allison Hodge, says the designer created the subzero for naturally petite women, not for 5-foot-10-inch 14-year-old models who think skinny is the new fat. But there is some concern that the less-than-zero sizes will be a new status symbol for girls with eating disorders. Last month, rail-thin models were banned from a Madrid runway show. But despite the banishing of bony models and the disparaging headlines over photos of shrinking celebs like Nicole Richie, it's hard to shake the impression that razor thin is still very much in vogue. And it seems there's less than zero chance that will change any time soon.

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